Behind the Product: Why CNN+ Failed
280 Group
JUNE 8, 2022
It’s too bad that CNN didn’t figure that out before launching CNN+, a short-lived SVOD service and offshoot of the CNN cable television news network, which launched March 29, 2022 and was shut down less than a month after its debut. What Went Wrong? Incoming CEO Licht was not involved in the decision-making process and had no input. .
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