Mind the Product
JUNE 9, 2023
Trouble is brewing in product personalisation, and it starts with user feedback. Shaan Bassi, Cofounder & CEO of product analytics platform Kouo discusses the state of user personalisation and provides a solution to unlock the potential of personalisation. Read more » The post How to redefine personalisation for your users appeared first on Mind the Product.
The Product Coalition
JUNE 9, 2023
“The reason I’ve been able to be so financially successful is my focus has never, ever for one minute been money. The key is not to worry about being successful, but to instead work toward being significant — and the success will naturally follow. If you do things that are purposeful, you’ll eventually be successful.” — Howard Schultz Several years ago, I found myself in a heated discussion about product roadmaps with a client.
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Userpilot
JUNE 9, 2023
What are funnel charts and how to use them to gain insights into user progress along their journeys? These are the main questions we discuss in the article. We also look at situations when funnel charts are most suitable, their limitations, and alternative ways of visualizing data. Let’s get right to it. TL;DR A funnel chart is a visual representation of data at different stages of a process, like the sales or onboarding process.
The Product Coalition
JUNE 9, 2023
Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? It’s all about what you want to educate them on. Photo by Oleg Magni from Pexels Educating the market has a bad reputation, and rightfully so.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Userpilot
JUNE 9, 2023
Are you struggling with segmenting onboarding messages for your customers? Not all of your customers have the same jobs to be done or are in the same stage of the customer journey. This makes it crucial to segment customers based on their common characteristics and personalize the experience for each segment. So let’s check out some ways of segmenting onboarding messages to tailor product communication to individual needs.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
TryMyUI
JUNE 9, 2023
An overview of what you can expect from the transition from UA to Google Analytics 4, if you're not a GA expert. The post What to expect about Google Analytics 4: For non-expert GA users appeared first on The Trymata blog.
The Product Coalition
JUNE 9, 2023
Unpacking the different types of product development professionals Continue reading on Product Coalition »
Split
JUNE 9, 2023
In a digital business landscape marked by rapid evolution and customer-centricity, conversion rates have emerged as a vital metric of success. They are more than just numbers or percentages. Conversion rates signify the effectiveness of your marketing strategies and the resonance of your offerings with your target audience. Your conversion rate is a clear indicator of how well you’re meeting your customers’ needs and wants.
The Product Coalition
JUNE 9, 2023
Let’s explore how to use the Fermi Problem Approach in estimating the impact of new products.
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Business of Software Conference
JUNE 9, 2023
with Dharmesh Shah In this captivating talk, Dharmesh Shah , co-founder of HubSpot, invites you to discover the highs and lows, accompanied by candid stories, of mistakes and the valuable lessons learned building one of the most successful marketing and sales software companies. Gain a unique insight into the challenges faced by entrepreneurs in the ever-evolving tech industry, all presented with humour and humility.
The Product Coalition
JUNE 9, 2023
Entrepreneurs and product managers are prone to overconfidence bias.
Business of Software Conference
JUNE 9, 2023
BoS Bytes – 3 Things to Make You Smarter There’s a ton of terrible content out there. Three things I guarantee are worth your time. April Dunford has started a podcast – it’s called Pos!tioning If podcasts are your thing, you should subscribe to this! The first episode tells the story of how April accidentally fell into positioning and she explores Clayton Christensen’s Jobs To Be Done Framework and talks about how it revolutionized her approach to marketing.
The Product Coalition
JUNE 9, 2023
Discover six proven strategies to enter the field without experience.
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“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
Userpilot
JUNE 9, 2023
There’s a lot of confusion when it comes to multivariate testing vs A/B testing. Are they the same? Is multivariate testing just A/B testing with more than two variants? Well, not really. That’s why we’re going to clarify their key differences, as well as give you some advice to cultivate product growth with them. TL;DR A/B tests focus on analyzing the impact of one change against a controlled group to see if the changed version performs better.
NextBigWhat
JUNE 9, 2023
Ask any VC or a founder and they will tell you the startup wisdom. Traction trumps everything. While largely true, but maybe not if you are in the early stages of building a product-led business and competing in a sales-driven-soulless category. What do I mean by ‘soul’? Having a radically different viewpoint on a traditional industry — […] The post What comes first: Product, Soul or Traction?
The Product Coalition
JUNE 9, 2023
If you don’t approach multi-team leadership as its own beast, everyone is going to suffer. Not just the ferrets. Promulgate the Objective Get on a horse and carry that flag! You’re in charge of several teams because they have something in common. You may facilitate unanimity through a well-grounded, practical, unambiguous vision statement. Careful about the vision, though.
NextBigWhat
JUNE 9, 2023
Ask any VC or a founder and they will tell you the startup wisdom. Traction trumps everything. While largely true, but maybe not if you are in the early stages… The post What comes first: Product, Soul or Traction? appeared first on nextbigwhat archives.
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