Sat.Jul 02, 2022 - Fri.Jul 08, 2022

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Mobile app user journeys: definitions, analysis, and best practices - Mixpanel

Product Management Today Submitted Articles

A user journey is a technique for gleaning insights about your users by observing their experience. Designing a mobile app involves building great user journeys.

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What Should a Head of Product Do?

Roman Pichler

Listen to this article: [link]. The Head of Product Role. A head of product is someone who manages a group of product people—individuals who look after one or more products and who may be called product manager or product owner. Depending on the size and org structure of your company, the role might also be referred to as Chief Product Officer, VP Product, or Director of Product Management. [1].

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12 Best Practices For Managing The End To End Customer Experience

Product Management Today Submitted Articles

Learn the best practices for managing end-to-end customer experience and improving customer retention and loyalty.

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Built for you: Two-way SMS, a next-generation Inbox, smarter bots, and more

Intercom, Inc.

We started off the summer with a bang – hosting the Summer 2022 edition of New at Intercom and announcing three huge new product releases: SMS , the next-generation Inbox , and Custom Actions and Custom Objects in bots. If you joined us for New at Intercom last month, you may already have some idea of what’s in store on Built For You this month, (but if not, you can watch it on-demand here ).

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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The secret to succeeding in product – Ronke Majekodunmi on The Product Experience

Mind the Product

What is the secret to succeeding in the product management craft? In this podcast episode, we were joined by Enterprising Senior Product Manager, Ronke Majekodunmi to discuss how building relationships are a key asset to developing your product career, and how to master the art of developing alliances. [.] Read more » The post The secret to succeeding in product – Ronke Majekodunmi on The Product Experience appeared first on Mind the Product.

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Introducing Mixpanel’s Company KPIs Dashboard Template

Mixpanel

When you open Mixpanel, you may have an overarching idea of the metrics you need to measure. But you may not know exactly where to start. To take the guesswork out of measuring the right metrics, today we released the Company KPIs Dashboard template—nine out-of-the-box, fully customizable reports that make it easy for anyone to measure engagement, retention, and growth metrics.

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Intercom’s product principles: How connected, modular systems help us to focus on important decisions

Intercom, Inc.

When I joined Intercom eight years ago, I knew nothing about system design. I designed and presented my ideas using high-fidelity mockups. They were quick to put together, and so I assumed that even wireframes were a waste of time, let alone system design diagrams. This is the second post in a series exploring our product principles. Here, Gustavs discusses our design principle of “Connected, Modular Systems”.

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Understanding and executing effective research

Mind the Product

In this Ask me Anything (AMA) for prioritised members, Mind the Product’s Co-Founder, James Mayes, joined UX expert Laura Klien to answer all questions about research in product. [.] Read more » The post Understanding and executing effective research appeared first on Mind the Product.

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Understanding Customer Needs: The ‘Jobs-to-be-Done’ (JTBD) Framework

The Product Coalition

The truth of the hour is: Come what may, companies or products succeed because they offer a service that a customer truly wants! The late Harvard Business School Professor, Dr. Clayton M. Christensen once said that when we buy a product we are actually hiring something to get a job done. He explained further: “If it does the job well, when we are confronted with the same job, we hire that same product again.

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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Multi-dimensional Identities

Product Management Today Submitted Articles

Earlier this week, my 6-year old daughter came to me with a playing card from a Loteria Bingo game. In celebration of the Hispanic Heritage Month, the card showed a picture grid of different professions in Spanish: Doctora (Doctor), La Compositora (Composer), Abogada (Lawyer), Cocinera (Chef). Excitedly, she said, “Mamma, I’m going to be a doctor, a chef and a painter.

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A Product Manager’s Journey

The Product Guy

With a foundation in systems design to working at Google and beyond. Watch and learn more from product management expert, Amin Bashi.

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How to build for creators by Peter Yang

Mind the Product

In this #mtpcon Digital Americas session, Peter Yang, Product Lead at Reddit, covers creator needs, creator economy trends, and how breakout creator companies get their first 1,000 users and beyond. [.] Read more » The post How to build for creators by Peter Yang appeared first on Mind the Product.

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Can Lean Product Management Help Startups Build Strong Products?

The Product Coalition

Nowadays, digital products are becoming more and more prominent in our lives, and it’s already part of our daily activities. The majority of such apps have undergone iterative and incremental development to enhance and improve their features. Most of our readers would have heard of Agile product management. It is a methodology that is followed by a majority of software development companies today.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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391: Product VP of Wyze uses community for product innovation and you can too – with Steve McIrvin

Product Innovation Educators

How product managers can get customer insights from a community to create a competitive advantage. Three years ago I was looking for a wifi camera I could put in our RV so I could check on our dog when we needed to leave her in the motorhome. The leading brand cost about $150. I tried a brand that was new to me offering a wifi camera for $29. It worked great with the cloud features I expected.

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Podcast Episode 1: Fandoms (w/ Dr. Paul Booth)

dscout People Nerds

Cinema and Media Studies professor Dr. Paul Booth dissects the differences between the “average consumer” and a fan, and what we can learn from studying fandoms.

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Innovating in insurance by Arnout Hemel

Mind the Product

In this ProductTank Tokyo talk, Arnout Hemel, former Head of Product at ride hailing and food delivery business Grab, provides some insight into building products in the insurance industry. The key points of his talk include: First innovations Serving the needs of their drivers How to decide what products to build Solving customer problems First [.] Read more » The post Innovating in insurance by Arnout Hemel appeared first on Mind the Product.

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How to Design and Build a Data Platform as a Product

The Product Coalition

A breakdown of the challenges, teachable moments, frameworks and recommendations to deliver a data platform successfully. Continue reading on Product Coalition ».

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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SaaS Reverse Trial: Increase Free to Paid Conversions With This Trial Model

Userpilot

SaaS reverse trial is relatively a new concept, although some famous brands have been implementing it for a while. For product-driven companies, there are typically two options for acquiring paid users: offer free trials or create a freemium version. Both business models attempt to compel users to upgrade their subscriptions by providing an exceptional onboarding experience and value.

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We’re expanding eligibility for Mixpanel for Startups and introducing a free Company KPIs Dashboard Template

Mixpanel

We’ve reached a major milestone: After only two years, more than 2,000 startups have graduated from Mixpanel for Startups and continue to use Mixpanel. Thank you to everyone who has participated in the program—it’s rewarding to be part of so many startups’ journeys! If you aren’t familiar with the program, it helps startups find product-market fit faster by giving them up to $50,000 in free credits a year, worth up to 430 million monthly events—more than double the number offered by comparable p

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SUNDAY REWIND: How to make a product demo that stands out

Mind the Product

In this Sunday Rewind post, we look back to when Oscar Santolalla offered engaging insights and practical advice on making a product demo that stands out. [.] Read more » The post SUNDAY REWIND: How to make a product demo that stands out appeared first on Mind the Product.

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How is Blockchain Revolutionizing Traditional Banking?

The Product Coalition

Radical shifts are taking place in the banking industry. The business models are changing, the regulations are getting mounted, and the compliance pressure is increasing. People are also becoming more concerned about privacy, and the demands of customers are always evolving. As a result, the banking industry is indeed facing several challenges. Upgrading legacy banking systems in order to support innovations of today is also a challenge, however, with blockchain?

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Progressive Onboarding 101: How to Improve UX and Drive Adoption With Contextual Onboarding Flows

Userpilot

How can progressive onboarding help you create a personalized user onboarding experience ? Is it a better way to onboard new users? How’s it different from function-oriented app onboarding? This article will guide you through how to use progressive onboarding to boost customer engagement in your app. We’ll also dive into how to switch to a progressive onboarding process and common mistakes to avoid when getting started.

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You can be Agile and still hit a deadline

Product Management Today Submitted Articles

You just need a hybrid approach and tools to support it

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Why does my product suck? by Jen Dante

Mind the Product

In this keynote session at #mtpcon SF+Americas 2022, Jen Dante, VP of Product at Ancestry examines how over and under scoping cannot be eradicated from the product process, rather we can optimise them, based on the agility of our organisation, to deliver the most effective value. Watch this video or read on for key highlights from the talk. [.] Read more » The post Why does my product suck?

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How Virtual Reality Helps to Treat Mental Disorders and Anxiety

The Product Coalition

Virtual Reality (VR) is a cutting-edge technology revolutionizing the modern world. VR is mostly associated with gaming; however, it’s widely used in the automotive industry, education, retail, real estate, architecture, art, design, and other areas of human life. The healthcare sector has also adopted VR on a large scale. Leading hospitals and medical education institutions cooperate with healthcare software development companies in search of efficient VR solutions.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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What is Feature-Driven Development and How to Do it Right

Userpilot

If you are wondering what Feature-Driven Development (FDD) is and how it can improve your product management processes, you are in the right place! In the article, we explore what FDD is, the benefits of using it, its stages, and best practices. If that sounds interesting, keep on reading! TL;DR. Feature-Driven Development (FDD) is an Agile development framework.

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Dragonboat Named Among Top Roadmapping Tools of 2022

Dragonboat

According to PMExercise, there are more than 41,000 product managers in the United States. Research done into the key challenges of the field show that nearly 50% of PM respondents define their main challenge as a lack of a consistent or well-defined process. However, a study done by UXCam, found that a “fully optimized” product […]. The post Dragonboat Named Among Top Roadmapping Tools of 2022 appeared first on Dragonboat - Responsive PPM.

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Navigate UX Research at a Large Software Company with this Easy Primer

dscout People Nerds

Working for an enterprise company specializing in software development brings its own unique challenges. Learn the space with this introductory guide.