Sat.Apr 30, 2022 - Fri.May 06, 2022

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Product Teams in Scrum

Roman Pichler

Listen to this article: [link]. Why the Scrum Team is Not Enough. Scrum is a popular agile framework. Its strength is, at least partly, based on its roles with the Scrum team being the fundamental unit. This team consists of a product owner , a Scrum Master , and several developers, which are also known as development team. Forming such a team connects the person in charge of the product—the product owner—with the people who design, architect, program, test, and document the solution—the develop

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How to Find Your Strategic Anchors

The Product Coalition

Strategic thinking is hard by definition. It deals with many unknowns, as well as multiple dimensions and variables at any given time. The only way to move forward is to identify the real anchors and build around them. Here’s how to do that. Photo by Surendran MP on Unsplash Do you play Wordle? I absolutely love it! I play it every day with my daughters (or, if I’m completely honest, I let them join me when I’m playing).

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9 Product Engagement Mistakes in SaaS and How to Avoid Them

Userpilot

Do you wonder why users are not engaging well with your app? You’re probably making some of the common product engagement mistakes that PMs make. This article goes over the most common mistakes when it comes to driving product engagement and provides ways to avoid them. TL;DR. Product engagement measures the breadth, depth, and frequency of usage of your app.

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Customer Love Stories Podcast: Episode Seven

Alchemer Mobile

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, sits down with Jason Pace, former Senior Architect at Alkami Technologies and now current Software Engineering Manager at Apptentive. From talking about the Texas Longhorns to what makes good BBQ, Robi and Jason talk about how tradition breeds long-lasting fan loyalty. Connect with Robi here: [link].

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Fireside chat with Marty Cagan

Mind the Product

In this ProductTank Zurich talk, Marty Cagan, Partner at Silicon Valley Product Group sits down for a Fireside chat to answer questions about his career and advise other product managers. [.] Read more » The post Fireside chat with Marty Cagan appeared first on Mind the Product.

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Healthcare App Development: The Importance of UI/UX Design

The Product Coalition

The COVID-19 pandemic provoked a drastic increase in healthcare software development and use. More and more people are downloading health apps for different purposes. This ever-growing demand encourages healthcare software solutions companies to seek new efficient solutions. Given the number of users who need intuitively understandable apps, developers pay attention to each aspect, including UI/UX design.

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How to Measure, Analyze, and Use Mobile Customer Sentiment

Alchemer Mobile

From surveys to reviews to social media, the amount of customer feedback brands collect on a daily basis can make you feel overwhelmed. It can feel daunting to sit on so much customer data when you don’t know where to start or why you should even be measuring customer sentiment in the first place. We’re here to help! Our guide, How to Measure, Analyze, and Use Mobile Customer Sentiment, will help you improve product experiences, inform marketing campaigns, and beat your competition.

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How I do continuous discovery

Mind the Product

One of the things that’s been very useful to me over the course of my product management career so far is talking to customers. This statement seems so obvious that it should be self-evident. It should go without saying that speaking with customers is a fundamental product management activity that underpins all other aspects of [.] Read more » The post How I do continuous discovery appeared first on Mind the Product.

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Not 100% Data Driven

The Product Guy

Don’t forget about your qualitative data. Watch and learn more from product management expert, Amin Bashi.

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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The Art of Building Products that People Love

The Product Coalition

Products succeed in the marketplace because they solve at least one problem well enough that a significant number of people decide to pay for it. They make their users’ lives better in some way and they do it better than anyone else. As a Product Manager, I’ve built my career on building tools and experiences that not only make people’s’ lives simpler, but bring them a little joy along the way, too.

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Vanity Metrics vs Actionable Metrics: What’s the Difference and What To Track in SaaS?

Userpilot

Vanity metrics vs actionable metrics SaaS: which ones should you choose for your SaaS business? The short answer is actionable metrics. It’s easy to get drawn to vanity metrics but they can be misleading. For your product marketing efforts to be successful, it’s crucial to understand the difference between vanity metrics and actionable metrics.

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A step-by-step guide to running a customer journey mapping workshop: part 2

Mind the Product

Organizing a workshop is also a kind of journey, and we're ready to share the roadmap with you. In the previous part of this article, we covered the preparatory phase of the customer journey mapping workshop, and now it's time to delve into the actual conduct of the session and what follows. [.] Read more » The post A step-by-step guide to running a customer journey mapping workshop: part 2 appeared first on Mind the Product.

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Keeping the focus on the interplay of universal design and UX

TryMyUI

Image Source Technology is often heralded as both the great equalizer and the great emancipator. It opens the marketplace to would-be entrepreneurs in every corner of the globe. Also, it extends the light of education into the most remote regions of the world. It connects the historically marginalized to the community. Finally, it is a source of access, and through that access, it is also a source of power.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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How would you set goals as a Product Manager for Youtube?

The Product Coalition

Photo by Alexander Shatov on Unsplash Over the pandemic, watch hours on the internet have taken a huge upward curve and Youtube has been a major contributor to that. Youtube has been social media’s big winner during the pandemic. The Google -owned video service saw usage grow from 73% of U.S. adults in 2019 to 81% in 2021. With this boost that Youtube has, it would be interesting to see how they set its goals for the post-pandemic phase.

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Product-Led vs Sales-Led: What’s the Difference, and Which One Is Right for You?

Userpilot

Product-led vs sales-led growth? This is a decision you and your product team will have to make at some point in your go-to-market strategy to drive growth. Choosing the right growth strategy is important for all SaaS companies because it plays a role in how successful your company will be. It lets you shape your product, customer experiences, and sales process in the very best way.

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An introduction to OODA loops and SaaS scaling – Kausambi Manjita on The Product Experience

Mind the Product

What is an OODA loop and how can it be used in product management? OODA stands for observe, orient, decide, and act. In this week's podcast, Kausambi Manjita, Co-Founder and CEO of Mason joins us to talk all about this concept and how it has been a useful asset in building products and scaling SaaS companies. [.] Read more » The post An introduction to OODA loops and SaaS scaling – Kausambi Manjita on The Product Experience appeared first on Mind the Product.

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The 2022.2 Product Release is here: Smart automations, state-of-the-art roadmapping & enhanced prioritization

ProductBoard

Only about 50% of product managers are confident that the products and features on their roadmaps reflect user needs and support their company’s long-term business strategy. If you’re part of the other 50%, it’s no surprise why. Product managers are pulled in so many different directions – you are continuously fielding questions from customer-facing teams, unblocking cross-functional partners.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Are We Really Having Fun at Bars or Just Escaping Reality?

Nir Eyal

For many people, bars and booze serve as the original Tinder or Grinder, a socially acceptable way to shop for a mate. But not everyone in a bar is on the prowl. Some will tell you they go out for drinks to just unwind and have fun. That’s certainly true, but is there a deeper reason? The post Are We Really Having Fun at Bars or Just Escaping Reality?

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Churn Analytics 101: How To Analyze Customer Churn [+Best Tools Included]

Userpilot

Churn analytics helps you detect your product friction points and understand why users stop using the tool. This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. After reading this blog post, you’ll learn: how to calculate customer churn, what metrics to track, what tools to use to understand the reasons behind churn, and how to act on the collected churn data.

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Anatomy of a real product strategy by Nacho Bassino

Mind the Product

What does a good strategy look like, and how exactly do you build it? In this #mtpcon Digital Americas talk, Nacho Bassino, author of Product Direction and Director of Product at Xing, deep-dives into a practical approach to creating your product strategy using a real-life case study. Many times we talk about strategy, why it’s [.] Read more » The post Anatomy of a real product strategy by Nacho Bassino appeared first on Mind the Product.

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NRR, CRO, VIP & What It All Means To Me: How As A CSM You Can Drive Revenue Expansion And Why It Matters

Gainsight

Congratulations, you just embarked on your next endeavor as a newly minted Customer Success Manager (CSM) at a B2B SaaS company… Now what? The company will provide onboarding sessions to teach about the team operations, and how to perform your duties, but what do the company and Chief Revenue Officer (CRO) really care about? How can you prove to be a valuable employee right away?

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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What Librarians Can Teach UXRs about Insights Repositories with Nada Alnakeeb of DoorDash and Joanna Perez of Netflix

UserInterviews

Every research team needs an insights repository. Here’s how to choose the right tool, ensure success, and considerations for scale.

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Micromarketing: What Is It and How To Build a Micromarketing Strategy for Your SaaS Growth

Userpilot

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. In this blog post, you’ll learn: What micromarketing is. Its advantages and disadvantages. How to use micromarketing to convert trial users to paying customers and drive growth.

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383: Working better with your CTO for innovation – with Steve Orrin

Product Innovation Educators

How CTOs contribute to innovation and product management superiority. Today we are talking about senior roles that contribute to innovation, specifically the role of CTO (Chief Technology Officer). Product managers and leaders interact with many people in their organizations, and knowing how to leverage professional relationships is important to success.

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How to Chart Your Engineering Career Path: IC, Manager or Technical Founder?

First Round Review

From early employee to technical founder: Amber Feng shares essential lessons for engineers up and down the org chart, drawing from her 8-year career at Stripe and becoming a technical founder of Cocoon.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Product Managers Give Clear Drinks A Try

The Accidental Product Manager

The products may look like water, but they taste like something else Image Credit: Marco Verch Professional Photographer. Think about your favorite non-water drink right now. What color is it? When you pour it into a glass, it looks the way that it should – you can recognize it. In fact, when you drink it, it probably tastes the way that it looks. What if all of this could be changed.

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Product Management Process: The 7 Stages Explained

Userpilot

What does the product management process involve? What are its stages? Why is it important for product managers to follow them? These are just a couple of the questions that we are going to tackle in this article, so grab a beverage of your choice, find a comfy spot, and let’s dive in! TL;DR. Product managers lead interdisciplinary product teams to deliver products that bring value to customers.

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The JTBD Conf

Business of Software Conference

8 June | Online. Jobs to be Done is not new, but it is an underrated tool every level of every business can use to get better at understanding where others are coming from as the view your product/project. On 8 June 2022 , Business of Software are bringing you a one-day conf full of amazing JTBD insights, workshops, and talks from experts such as Bob Moesta, Claire Suellentrop, Nopadon Wongpakdee, and many more.