Mind the Product
MAY 20, 2021
Focus on identifying your target audience, communicating an authentic message that they want and need and project yourself as an “expert” within your niche” Kim Garst, Marketing Thought Leader As she states in her quote, the fundamental principle to winning first reference customers in the mainstream market is to target a specific niche segment as [.
The Product Coalition
MAY 19, 2021
How Setting Ambitious Goals can Help and Hinder Our Products Continue reading on Product Coalition ».
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ProductBoard
MAY 20, 2021
This piece is an excerpt from “Charting your course: The building blocks of excellent product roadmaps.” For more insights and how-tos on roadmapping, download the full ebook. Roadmaps aren’t stand-alone documents—they’re the culmination of several Product Excellence best practices, including: An organized system for collecting and organizing feedback from customer-facing colleagues and removing.
Product Talk
MAY 19, 2021
I am so excited to announce Continuous Discovery Habits is finally here! This book is designed to be a product trio’s guide to a structured and sustainable approach to continuous discovery. It’s the culmination of my work over the past eight years helping hundreds of product teams adopt successful continuous discovery habits. Continuous Discovery Habits (the book) is the culmination of my work over the past eight years helping hundreds of product teams adopt successful continuous discovery habit
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Mind the Product
MAY 18, 2021
Next Wednesday (26th May) product managers around the world will celebrate World Product Day — now’s the time to explore our timetable of events and see how you can get involved. What is World Product Day? In 2018 when we celebrated the eight-year anniversary of the first ProductTank meetup — ProductTank communities from across the [.] Read more » The post How will you get involved this World Product Day?
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Product Management Unpacked
MAY 19, 2021
“The manager who comes up with the right solution to the wrong problem is more dangerous than the manager who comes up with the wrong solution to the right problem” – Peter Drucker. Nobody wants their product to be received as a source of frustration. Still, we see it all the time. Look around. There is almost certainly a product within arm’s reach that isn’t designed to fit your needs.
The Product Coalition
MAY 16, 2021
Are you seeking a trusted app development company for a long-term partnership? You’re in the right place! Here we provide a brief overview of the best app developers for startups for 2021. From day one, most startups are concerned with the question “How to find the best technology partner.” Whether you plan to develop an application for Android, iOS, Windows, or a cross-platform one, you will need the help of a highly professional and experienced app development team.
Mind the Product
MAY 19, 2021
How do you know that you’re making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In my new book, Continuous Discovery Habits: [.] Read more » The post Continuous Discovery Habits by Teresa Torres appeared first on Mind the Product.
Intercom, Inc.
MAY 20, 2021
This week’s episode is almost my last for the podcast, as I’ll be finishing up today after 2 years and over 100 episodes. So, with that in mind I’d like to share a compilation of some of my favorite guests, hosts, and interviews from my time here. In this period, I’ve been fortunate enough to chat to a really wide range of interesting people from across the world of tech, SaaS, and beyond.
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Strategyzer
MAY 20, 2021
Corporations and business leaders often think that finding the next “big opportunity" - or shielding their organization from it - requires huge bets and risks. This erroneous belief often prevents firms from being proactive in finding new opportunities or improving their approach. They inevitably argue the time is not right for such a big endeavour.
The Product Coalition
MAY 16, 2021
The Hardest Thing for Product Managers?—?Staying Neutral Photo by Jon Flobrant on Unsplash Product managers can come from a lot of backgrounds, and most of them will bring a different set of valuable skills to the table. Regardless of the skills that we have, the hardest thing for me is to be neutral. What does it mean to be neutral and why is it so damn hard?
Mind the Product
MAY 18, 2021
In 2008, Columbia University sociologist Sudhir Venkatesh published his first book, Gang Leader for a Day: A Rogue Sociologist Takes To The Streets. A few years later, that got the attention of Mark Zuckerberg, which led to a role working in Integrity for Facebook, and later, as Director of Social Science Research and Health Research [.] Read more » The post Breaking the internet – Sudhir Venkatesh on The Product Experience appeared first on Mind the Product.
Intercom, Inc.
MAY 18, 2021
It’s no secret in tech that everyone is a big fan of their own work. Self-belief isn’t optional. To start a startup, to take on incumbents, to disrupt an industry – all of this requires believing that you see things changing. Believing that you have something truly new to offer. Believing that customers who try it will see better results. And you need to tell everyone, all the time.
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“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
NextBigWhat
MAY 16, 2021
How Zapier growth hacked SEO. The strategies used to grow from 0-600K users in 3 years. A thread. 1) Zapier, founded in 2011 by CEO Wade Foster, lets you connect different web applications to perform certain actions without the need of a human (with automation). 2) Strategy 1: Observe Customer Hangouts. Foster interacted in product forums. Companies like Dropbox, Evernote, all had forums where customers could make product requests.
The Product Coalition
MAY 20, 2021
Never before have we seen such an overwhelming boom of small business apps than what we are observing now. As the citadel of tech-driven small businesses and startups, India has already come to the forefront in turning mobile apps into its footprints. The Mobile app development India is now primarily engaged in shaping the mobile presence for small businesses and startups.
Mind the Product
MAY 17, 2021
How can we do AI? In this ProductTank London talk, Emily Sappington, Product Director at Babylon Health, tells us how to answer that question by setting proper user expectations and creating minimal viable intelligence. The key points of her talk include: What makes someone or something smart? The importance of setting expectations How to handle the [.
The Product Guy
MAY 16, 2021
It is really important for product manager managers to have a really good sense of the IC product manager work. Watch and learn more from product management expert, Tanya Koshy.
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Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.
Agile Velocity
MAY 18, 2021
According to Airlines for America, U.S. passenger airlines incurred $35B in net losses in 2020 because of the pandemic. During a pandemic filled with uncertainty with more changes ahead, organizations need the ability to be nimble and pivot as needed. . For the past few years, Southwest Airlines has been building Agile capabilities within their organization to adapt to any challenge thrown their way.
The Product Coalition
MAY 19, 2021
While there are many different customer types, they are essentially in three categories. Great digital products are not built in a vacuum. We want to build products customers love, and that sometimes requires connecting with what real people care about, and understanding from their perspective what problems are worth solving. How do we connect with these customers in order to understand them?
Mind the Product
MAY 21, 2021
In this #mtpcon Digital APAC keynote, Bruce Haldane, Chief Product Officer at Gojek — Indonesia’s first unicorn and largest on-demand multi-service platform — discusses the importance of protecting the ecosystem through a global pandemic, and adapting to scale. Watch the talk in full or read on for the overview. Mind the Product members can also watch [.
Userpilot
MAY 17, 2021
Are you tracking the right Product Marketing KPIs? With so many product growth insights available to every product marketer, it’s sometimes hard to understand which metrics are relevant and which you should be tracking to measure the success of your product marketing. In this article we’ll be going over a list of essential product marketing KPIs to track at each stage of the User Journey.
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
ProductBoard
MAY 17, 2021
If you’re like most product managers, you probably struggle with deciding what to build next. With so many competing priorities, it is hard to figure out what features and product initiatives to prioritize. Getting to product/market fit is the first step on a path that can build traction for your startup. Product/market fit is a common concept in the product management world.
The Product Coalition
MAY 17, 2021
There are plenty of Scrum stakeholder failures. Given that Scrum is a framework with a precise and concise yet short “manual,” this effect should not surprise anyone. While the Scrum Guide makes numerous references to stakeholders in Scrum, stakeholders themselves are no official role (accountability), no matter their crucial contribution to a Scrum team’s overall success.
Mind the Product
MAY 15, 2021
In 2017, Shaun Russell took to the stage at ProductTank London to reveal some of the hard truths about product management. He shared his journey into product management, detailing the well-trodden path he took to get started. Four years later, Shaun’s given many more insightful talks on product management and product management careers, both at [.
Johanna Rothman
MAY 18, 2021
I had the pleasure of being on the Agile Uprising Podcast: Modern Management Made Easy with Johanna Rothman. We had a wide-ranging discussion, including: What the manager's job is (and is not). How servant leaders support people taking responsibility. Why, if people manage through the seven principles, we don't need to use transparency and communication as principles.
Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)
Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.
The Accidental Product Manager
MAY 17, 2021
Now food can be delivered no matter where a customer lives Image Credit: Paul Townsend. One of the most hotly contested markets right now is the home delivery of food. In just about every major city, you can see multiple options for getting food delivered to you when you enter any restaurant. However, for those potential customers who live in smaller towns and cities, home delivery of food has not been an option – until now.
The Product Coalition
MAY 17, 2021
With viewers wanting control of what they watch, whenever and wherever they want, OTT SVOD subscriptions have seen a steady rise. According to sources , global OTT subscriptions are expected to reach over 1.1 billion. SVOD is short for Subscription Video-On-Demand, which refers to a monetization model where subscribers pay a monthly or annual fee to access video content on streaming SVOD platforms.
Mind the Product
MAY 19, 2021
When the pandemic hit, product managers around the world were forced to adopt remote working practices. Since then, many have adapted well, while others find themselves fatigued by countless hours on Zoom calls, missing in-person collaboration, and ready for a return to the office. In this exclusive member panel Vice President of Product at Forbes, [.
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