Roman Pichler

JUNE 1, 2020

Lead the Stakeholders—Don’t Please, Don’t Dictate. As the person in charge of the product, your aspiration should be to lead the stakeholders in order to create value together and achieve product success. In reality, however, some product people either aim to please the stakeholders by saying yes to their requests or by brokering compromises. Others do everything they can to make the stakeholders agree to their ideas and plans.

Weak Development Team 303

Weak Development Team Product Research Customer Experience Workshop 303

Mind the Product

JUNE 4, 2020

Have you ever wondered why your Agile practice feels a bit uninspiring? Or why your engineers have become a bit jaded with all this Scrum stuff? Did you know that you might be the reason for this? Something that both fascinates and frustrates me is how the discussions about Agile have flipped from being embraced [.]. Read More. The post Why we Need to Rethink Product Management in an Agile Practice appeared first on Mind the Product.

Agile 230

Agile Product Management Product Manager Engineering 230

The Product Coalition

JUNE 1, 2020

We love talking about data. As product people, it’s our bread and butter. We’ve previously discussed Product Data Management , and taken a look at some of the best data visualization platforms for PMs. You don’t need to be a data scientist to be a product manager. You don’t need to have any serious data analysis experience to start your product management path.

Data Visualization 78

Data Visualization User Testing Product Management Product Manager 78

Split

JUNE 2, 2020

A/B testing, otherwise known as split testing, is the process of testing two different versions of a web page, feature, user flow, or other resource in order to optimize for a metric or set of metrics (often conversion rate). Multivariate tests are run with a higher number of variables and generally provide deeper insight on how to optimize your page.

User Testing 59

User Testing Product Research Testing Data Visualization 59

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

Product Management

Mind the Product

JUNE 2, 2020

There is no monopoly on good product ideas. They can come from many places. A competitive analysis provided by the marketing team could highlight new opportunities to differentiate the product. A sales request to add a new feature for a customer could contain an insight that would improve the product for everyone. Technical feedback from [.]. Read More.

Customer Feedback 165

Customer Feedback Differentiation User Testing Marketing 165

The Product Coalition

JUNE 3, 2020

I’m going to answer this age-old question so you can be clear about where you sit in the company. Continue reading on Product Coalition ». technology product-owner startup product-management agile

Product Management 114

Product Management Product Manager Management Management 114

Emerge Insights

JUNE 4, 2020

It’s been a mere three months since the United States followed suit with many other countries in locking down the country in the fight against the pandemic spread of COVID-19. Today, the world is slowly navigating reopening with a plethora of stipulations and caveats. Our day-to-day lives are going to be radically altered for the […]. The post Analysis of Digital Crisis Design: How to Create an Optimal Customer Experience & Why it Matters appeared first on EMERGE | Digital Product Age

Customer Experience 64

Customer Experience Customer Feedback User Testing Product Research 64

The Accidental Product Manager

JUNE 1, 2020

Restaurants are looking to empty malls to boost their deliveries Image Credit: Lou Stejskal. With the arrival of Covid-19, the world of restaurants has been turned upside down. Restaurant product managers are scrambling to change their product development definition and find ways to keep the doors (virtually) open even as their customers are being urged to stay home.

Product Management 65

Product Management Product Manager Management Management 65

Product Management University

JUNE 3, 2020

Market analysis is one of the first and most important steps in the success of any business, large or small, products and services. It offers a clear definition of WHO your target customers are, WHAT they value, WHY, and the competitive landscape you’re navigating. It also quantifies the revenue opportunities afforded to your business on an annual basis.

Marketing 147

Marketing Product Marketing Workshop B2B 147

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Mind the Product

JUNE 5, 2020

Consultant, coach and trainer Adrian Howard has, over the years, seen many organisations attempt to implement Objectives and Key Results (OKRs), generally in response to a sense that “everything is wrong” and with a hopeful attitude of “these seem simple and clear”. In this MTP Engage Manchester talk, he explains how to write OKRS that, [.]. Read More.

Consulting 232

Consulting Product Management Product Manager Management 232

Intercom, Inc.

JUNE 4, 2020

?. We want to share our disgust, anger, and sadness at the killing of George Floyd, and with the decades of injustice and brutality that this time has brought into sharp relief. To our friends in the Black community, we stand with you, and will never tolerate your mistreatment. — Intercom (@intercom) June 2, 2020. We’re very conscious that we have a lot of work to do around diversity and inclusion at Intercom, and we have not always been where we want to be in that regard.

Magazine 160

Magazine Books Education Leadership 160

The Product Guy

MAY 31, 2020

There are many winding paths to becoming an expert product person. Watch and learn more from product management expert, Kirsten Jepson.

Product Management 159

Product Management Product Manager Management Management 159

Ask Benny

JUNE 5, 2020

Innovation sometimes appears between the lines In today’s world, we are bombarded with people telling us that we need to be productive all the time. We need to have a perfect calendar and perform meetings very effectively and the list goes on and on. All of this is very important. There are many hours during the day that being productive can improve your outcome and save you many hours of work.

Entertainment 131

Entertainment Product Research Strategy Product Management 131

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Generative AI

Mind the Product

JUNE 2, 2020

One of the critical skills never mentioned in the job description is being a great meeting facilitator. We’ve all been thrust into the situation of trying to wrangle a room full of people into working together to create a strategy, generate a plan, or get past a roadblock. Elena Astilleros has been there, too – [.]. Read More. The post The Invisible Leader: Facilitation Secrets – Elena Astilleros on The Product Experience appeared first on Mind the Product.

Customer Experience 153

Customer Experience Product Research Entertainment Workshop 153

Jay McBain

JUNE 1, 2020

The communications industry is facing a perfect storm of converging forces, from COVID-19 to the rise of influencer marketing and even AI. At Forrester, we research around 10,000 global technology vendors that utilize indirect sales and often get asked about the value of PR in the channel. A trend that is affecting many channel leaders […].

Research Software 143

Research Software User Testing Technology Marketing 143

The Product Guy

JUNE 4, 2020

Guest Post by: Daniel de Repentigny (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Shobhit Chugh]. Every day follows a similar routine; wake up, check your phone, go to work, go from meeting to meeting and fit in any unallocated time with whatever fire came up that day, go home, repeat. The repetition and the structure provides comfort for me.

Framework 127

Framework User Testing Customer Experience Reference 127

Indicative

JUNE 1, 2020

Competition for attention spans in the gaming industry is fierce. One of the driving forces is the speed of growth in the sector, especially due to COVID-19’s shelter-in-place measures. Analysts predict that lockdown measures will yield higher consumer spending on games, with a 13.3% year-over-year growth in 2020. If you’re on a marketing team at a gaming company, you need to prepare for this shift with insight into your full customer lifecycle from acquisition to product engagement.

Data Visualization 129

Data Visualization User Testing Marketing Customer Feedback 129

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Mind the Product

JUNE 1, 2020

Bubbles are the enemy of a good product. They form the boundaries that limit our perception of reality and limits the ability to come to conclusions. In this ProductTank Toronto talk, Jeremy Bailey, now Head of Experience at Freshbooks, shares with us a story of how we can strive to make our products more inclusive. [.]. Read More. The post Inclusivity: Talking Up in UX by Jeremy Bailey appeared first on Mind the Product.

UX 112

UX 112

ProductPlan

JUNE 5, 2020

Continuing education plays a crucial role in long-term career success in just about any profession. Product management is certainly no exception. Product managers and leaders need to find ways to keep learning and growing in an ever-evolving product environment. The good news is that you don’t have to look very far to uncover an enriching learning opportunity.

Certifications 114

Certifications Customer Experience Artificial Inteligence User Testing 114

Pragmatic Marketing

JUNE 1, 2020

As a product marketer, if you told me that you’re worried about this crisis, your business and your livelihood, I wouldn’t be surprised. If you then told me that you’re leaning into the crisis to get your business the attention it needs to succeed, I’d support you. If you showed me copy that said, “Finding the right CRM for the new normal,” I’d take you aside and give you a few suggestions.

User Friction 91

User Friction Customer Experience Branding Messaging 91

The Product Coalition

JUNE 2, 2020

Benjamin Franklin famously said that there are only two things certain in life: death and taxes. But you can delay death and avoid taxes… Continue reading on Product Coalition ».

Product Management 94

Product Management Product Manager Management Management 94

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Data Visualization

Mind the Product

JUNE 5, 2020

In her Mind the Product APAC talk, Dian Rosanti, SVP Product at Gojek, describes how she and her team set themselves up for success during the COVID crisis. You can watch Dian’s talk in full or read on for a detailed overview. Her key points include: Reacting to uncertainty Staying effective whilst distributed Self-care during [.]. Read More. The post Product Management in the Time of Corona by Dian Rosanti appeared first on Mind the Product.

Product Management 93

Product Management Product Manager Management Management 93

Strategyzer

JUNE 3, 2020

One of the biggest advantages of building a corporate startup is having access to the abundance of resources and technical know-how that a typical startup would not have access to. Yet, we often see companies do not have a clear policy for how innovation teams can leverage key assets within the core business.

Startups 105

Startups Books Management Management 105

Roy Madden

JUNE 4, 2020

Leo now makes a difference between pharma drugs and recreational drugs. We heard from lots of biopharma users that the Drugs topic could be improved and clarified, considering the different meanings it has. We are excited to announce that you can now prioritize either pharmaceutical drugs or recreational drugs. We have taught Leo to understand if an article is about pharma drugs or recreational ones to improve the relevance of his prioritization.

Article 100

Article Roadmap Information 100

ProductBoard

JUNE 5, 2020

Below are my comments to our employees on recent events. I thought it was important to share it with our customers and the community. We are in unprecedented times. Not only are we fighting a major pandemic accompanied by historically high levels of unemployment, we are actively engaged in an ongoing, long-term struggle against bigotry and hate. Extreme nationalism, religious intolerance.

Events 98

Events Customer Experience 98

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

Data Visualization

Nir Eyal

JUNE 1, 2020

The post How to Raise Distraction Free Kids appeared first on Nir and Far.

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139

The Product Coalition

JUNE 2, 2020

Remote Agile Event Planning?—?a Cheat Sheet Imagine, you are supposed to facilitate a remote user-story mapping with 26 people from all over our organization. Or, think about a remote meta-level Retrospective of a recent release of your organization’s cash cow that went sideways. You may ask yourself: How am I planning for this given that participants likely have different levels of experience, and everyone needs to be included fully in the discussion?

Agile 78

Agile Events Certifications Document 78

Ask Benny

JUNE 5, 2020

Innovation sometimes appears between the lines In today’s world, we are bombarded with people telling us that we need to be productive all the time. We need to have a perfect calendar and perform meetings very effectively and the list goes on and on. All of this is very important. There are many hours during the day that being productive can improve your outcome and save you many hours of work.

Entertainment 78

Entertainment Product Research Strategy Product Management 78