Sat.Apr 21, 2018 - Fri.Apr 27, 2018

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7 Ways of Creating and Sustaining an Agile Product Roadmap

bpma ProductHub

By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business.

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Why You Can Never Achieve Product-Market Fit (and Why That’s Okay)

The Product Coalition

A Certain Success Product-Market Fit, as made popular by the great Sean Ellis , is a concept that revolves around a simple assumption. The assumption is that if you can create a product that fits perfectly with a specific market, then you’re onto a winner. So if, for example, your target market needs something to help them achieve A and help them solve B, then your product needs to do those things.

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Nir Eyal on designing healthy habits – and the psychology behind them

Intercom, Inc.

The most successful products aren’t always the ones that win. Often, it’s the products that are first to mind. The products that create habits. Some habits, however, are much healthier than others, so what’s the secret to designing healthy patterns of behavior? As author Nir Eyal has learned, it requires a rigorous commitment to ethics – and empathetically questioning even your best intentions.

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The Manager’s Role in an Agile Transformation

Johanna Rothman

Agile transformations are tough. That’s because wherever you start, the agile transformation creates culture clashes. Often, teams start with agile approaches. Teams discover the agile approach and practices that work for that team. Then, as the team gains experience, they refine their approach and practices. That’s the external part of what we see in an agile transformation.

Agile 42
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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Why your privacy ecosystem is crucial in the age of GDPR

Intercom, Inc.

When building your products, the security and privacy of your customers’ data needs to be a top priority. And that is also true when selling and marketing your product, particularly with the arrival of GDPR, which has brought the issue of data security and privacy to widespread public awareness. It is at this point that companies need to focus on bringing their privacy ecosystem up to the required standards.

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Women in Product Management: Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes

280 Group

For our next installment of the Women in Product Management Series I interviewed Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes. To read the entire series on Women in Product Management make sure to sign up for our newsletter. Don’t be afraid to take a risk to go in to Product Management. Women are typically very good planners and organizers, and that makes us forward thinkers.

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ProductCamp Boston 2018

bpma ProductHub

What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey.

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A new dawn for the business messenger

Intercom, Inc.

Today is a big day for our customers. We’re releasing the biggest ever update to our Messenger. We’ve completely rethought how a messenger designed for business should work. And it goes way beyond chat. With over 500 million conversations every month, we’ve long known that our Messenger provides a personal, mutually beneficial experience for both our customers and their customers.

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In Search of Product/Market fit: How Setapp Found its Customers

Mind the Product

I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps.

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How to Migrate From DataStax Enterprise to Instaclustr Managed Apache Cassandra

If you’re considering migrating from DataStax Enterprise (DSE) to open source Apache Cassandra®, our comprehensive guide is tailored for architects, engineers, and IT directors. Whether you’re motivated by cost savings, avoiding vendor lock-in, or embracing the vibrant open-source community, Apache Cassandra offers robust value. Transition seamlessly to Instaclustr Managed Cassandra with our expert insights, ensuring zero downtime during migration.

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Women in Product Management: Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes

280 Group

For our next installment of the Women in Product Management Series I interviewed Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes. To read the entire series on Women in Product Management make sure to sign up for our newsletter. Don’t be afraid to take a risk to go in to Product Management. Women are typically very good planners and organizers, and that makes us forward thinkers.

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Aspirational Selling, Requirements Spaghetti, Be the Customer, and Selling Stuff You Don’t Have

Product Management University

The B2B Product Manager Magazine April 2018 is now available. We kick off our April issue by looking at the correlation between your sales methodology and your product management philosophy. We also discuss the ultimate customer experience, a requirements food analogy and why it’s easier to sell products you don’t have. Enjoy our April issue.

Magazine 113
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Product thinking: behind our new Messenger home screen

Intercom, Inc.

Yesterday marked one of our biggest releases yet – our all new messenger. One of the most exciting concepts is the customizable home screen, the start screen you see when you open the Intercom Messenger on an app or website. Think of it as the perfect front desk for your company. Using apps, you can create tailored experiences for leads and customers when they open the Messenger.

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Agile, Empathy, and 12 Steps… What we Learned at MTP Engage

Mind the Product

MTP Engage returned to Hamburg last week as the largest gathering of product people in Germany for the second year in a row. Over 350 product people gathered to make new connections, share experiences, and learn from 20 amazing speakers. This is Your Tribe. Martin Eriksson , Arne Kittler , and Petra Wille opened the day by welcoming the crowd, and reminded us that this is our tribe, brought together from all over the world.

Agile 133
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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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What Great Product Manages Do (EVERY DAY!)

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. In the Now. > What are some items that great product managers do every day? To me, the difference between a good Product Manager and a great Product Manager is a shift from an output to an outcome mindset. Great Product Managers focus on the end goal and challenge their assumptions every day.

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Hack Back Distractions with Tactics from This Behavioral Designer

First Round Review

Hooked author Nir Eyal has seen an epidemic of employees who get so distracted at work that they don’t have time to do their job. Here, he shares tactics that'll help you fend off distractions and help reinstate focus and creativity.

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How to Be Indistractable: Video by Nir Eyal

Nir Eyal

In this talk, I describe a new model for managing distraction — how to become “Indistractable.” I’ll write more on this topic in the coming months and I’m finishing a book with the same title. I’d love to hear your feedback in the comments below. Also, please share this video with people who may benefit […] The post How to Be Indistractable: Video by Nir Eyal appeared first on Nir and Far.

Books 97
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The Elephant in the Room by Beata Kovacs

Mind the Product

Summary: Apply the same discovery processes to legacy products that you would if you were starting from scratch. Pocket-sized principles can guide the way your team works and the way you deliver value to your users. Legacy Products are Like Elephants – They’re not Very Agile. There are lots of opportunities to have an impact when working with tools that have come from a different time, but you need to consider how best to handle right at the start.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Product Manager: Transitioning from Startup to Enterprise

The Product Guy

In a recent live stream from one of our mentors of The Product Mentor , Stuart Moore, lead a conversation around “Transitioning Environments from Startup to Enterprise for a Product Manager”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guide

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Grandma: I am a product manager

The Product Coalition

“Not actually my grandma” by Alex Harvey ???? on Unsplash What is a product manager? That is the first question you get when you start talking about what you do to your family and friends. Depending of where you live “Product manager” is not a common job and it is often confused with Project manager. [not a google search]. It doesn’t help that there are a lot of different definitions in the industry and that product managers do different things in different companies.

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How to Be Indistractable: Video by Nir Eyal

Nir Eyal

In this talk, I describe a new model for managing distraction — how to become “Indistractable.” I’ll write more on this topic in the coming months and I’m finishing a book by the same title. I’d love to hear your feedback in the comments below. Also, please share this video with people who may benefit […]. The post How to Be Indistractable: Video by Nir Eyal appeared first on Nir and Far.

Books 96
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How to Build Strong Partnerships with Design and Engineering

Daniel Elizalde IoT Blog

In this episode, we discuss how Product Leaders can build strong partnerships with design and engineering teams. My guests today are Deanna Shaw, Director of Design for the Internet of Things at IBM Watson IoT, and Roxy Stimpson, Vice President and CTO at IoT World Labs. Subscribe on iTunes | Android | Stitcher | Google Play Roxy and […].

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Hack Back Distractions with Tactics from This Behavioral Designer

First Round Review

Hooked author Nir Eyal has seen an epidemic of employees who get so distracted at work that they don’t have time to do their job. Here, he shares tactics that'll help you fend off distractions and help reinstate focus and creativity.

91
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Pricing Advice to … Everyone

Pragmatic Marketing

A reader named David asked: “I’ve enjoyed learning more about pricing from reading your articles. Any thoughts about pricing for house painters?”. YES! And the advice is for everyone. Before reading this blog, think about what advice you would give David. Maybe it’s better than mine. Feel free to share it. Here are my thoughts: First, think about how your buyers make decisions.

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19 ways to ask your users “SO, HOW WAS OUR PRODUCT TODAY?”

The Product Coalition

19 ways to ask your users “SO, HOW WAS OUR PRODUCT TODAY?” without asking them “SO, HOW WAS OUR PRODUCT TODAY?” A few years ago, before we had our first daughter, I bookmarked a short post named “ 25 WAYS TO ASK YOUR KIDS “SO HOW WAS SCHOOL TODAY?” WITHOUT ASKING THEM “SO HOW WAS SCHOOL TODAY?” “ and last week, while trying to get my 3.5 years old daughter to tell me more, I understood that I’m facing the same challenge with our users.

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Pack ’em Up! Understanding Your Portable Skills

Clever PM

I’m often asked by in both formal and informal discussions whether I think that Product Managers are stuck in whatever industry they start in, and if not how to break into a new one. And through all the years of having these discussions I’ve determined that the vast majority of the skills that make someone […].

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Product Managers Attempt To Get NASCAR Back On Track

The Accidental Product Manager

NASCAR needs to find ways to once again gain fan interest Image Credit: Joe Loong. Once upon a time (about 10 years ago) the American racing system called NASCAR was at the top of its popularity. There were movies made about it, and fans tuned in to watch every race on television. However, those days are now long over. The television audience for NASCAR races is down by 45% in the past 5 years.

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Become More Agile in your Product Management Career

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Agile 68
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How incomplete states drive action online

The Product Coalition

Aim Share some research, best practice and data to help you make better product based decisions. Contribute positively to the emerging field of product psychology (more on this below). What are incomplete states? The best way to explain incomplete states is to show you. Here are some examples of how incomplete states have been used to help people reach their goals online.