Roman Pichler
APRIL 3, 2018
Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. It’s distinct from the product strategy : The business strategy states how the company will be successful, whereas the product strategy describes how a product will achieve success, as the following picture illustrates.
Melissa Perri
APRIL 3, 2018
I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process. Product Management involves a lot of assessing and analyzing before acting. Every project surrounding the improvement or creation of a product or feature will look different. Good Product Managers know how to evaluate where they are, then choose the right tools and processes to act.
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bpma ProductHub
APRIL 1, 2018
By John Zilch – It can be fun doing things that don’t scale in the early days of a product or business. Whether it’s testing product-market fit, marketing messaging or innovation options, teams can be creative as they fine tune their business model.
Intercom, Inc.
APRIL 5, 2018
For Duolingo, the world’s most downloaded education app, growth is fundamentally about retention. If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
280 Group
APRIL 2, 2018
Many Product Managers struggle with writing market requirements that are effective in guiding their engineering teams to build the right solution. Whether you are writing requirements for Agile and delivering user stories for the product backlog or writing a more traditional market requirements document, there is one technique that I have found can be very effective.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
APRIL 6, 2018
This year we’re celebrating the 8th Anniversary of ProductTank, our global series of product management meetups for product people, by product people, and what better way to do that than to host the world’s largest product management event? We’re thrilled to announce the first ever World Product Day on May 23, the 8th anniversary of the first ProductTank meetup in London, a day which will feature an incredible 70 local, in-person, events right across the world.
Intercom, Inc.
APRIL 6, 2018
The way we interact with the world is increasingly determined by the software we use, but despite that growing dependence, we only truly connect with software on an emotional level when it speaks to us in a distinctly human voice. So, how does software take on a personality of its own? That’s typically where marketing comes in. At eFounders , we launch 4 new startups each year.
UX Studio: Product Management
APRIL 3, 2018
I love designing healthcare UX. The health-tech sector is among the fastest growing in the world today, making the stakes super high. With innovation happening every day, what usability challenges come with it for UXers to solve? We made a list of the top six. We at UX studio have a long history with healthcare UX. When I started here as a designer, guess what happened?
First Round Review
APRIL 2, 2018
Over two decades, Jana Rich has seen hundreds of compensation negotiations, including patterns in who wins, who loses and why. Read on to learn how startups can begin with good comp hygiene early on, and what candidates can do to be empowered and equipped to get the comp they deserve.
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Mind the Product
APRIL 3, 2018
We’ve all been aware of the benefits of organizing your team with a small, cross-functional core team structure since the early 1990s when Wheelwright and Clark published their seminal research in “Revolutionizing Product Development” My colleagues and I used to joke that your entire core team should be able to fit inside a minivan. Today, the principle is being popularized by companies like Amazon using the two-pizza rule – a team shouldn’t be larger than it can be fed by two
Intercom, Inc.
APRIL 2, 2018
Let’s begin with a hypothetical scenario: You’ve spent the last two weeks perfecting your pitch. You’ve thought through every possible objection anyone might have to your plan. You’ve carefully justified your choice of programming language and why you just need to use a complex gossip protocol to build the system – it is theoretically the “best” language, but it’ll be tricky to get right (and yet really fun to build).
The Product Guy
APRIL 2, 2018
Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. In the Now. > Whose shoes would you like to walk in for a day? Why? I would love to spend a day in Ken Norton’s shoes. I love the way he promotes Product Management, but I also love the idea of his job- helping startups with their products. Google Ventures gets to invest and work with some of the most exciting companies in the world.
Nir Eyal
APRIL 4, 2018
Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […]. The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far.
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“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.
Mind the Product
APRIL 6, 2018
Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Well, not quite…. For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant.
Intercom, Inc.
APRIL 4, 2018
We’ve written a lot about how to send the right message at the right time. And while timing is important, how many messages you send also plays a role in your customers’ experience. If your customers feel they’re receiving too many messages, it’s not just about message volume. There’s more at play. First, it’s important to note there’s a big difference between actual communication volume and perceived communication volume (i.e., the number of messages a customer feels they’re receiving).
Userzoom
APRIL 4, 2018
Web accessibility is the name given to the practice of making websites more usable and inclusive to people with disabilities. On the face of it, most people would agree that web accessibility is a good thing. But a lot of myths and misunderstandings persist about what exactly constitutes web accessibility, how necessary it is for individual businesses, the benefits and how easy it is to carry out.
The Product Guy
APRIL 5, 2018
In a recent live stream from one of our mentors of The Product Mentor , Jessica Fredican, lead a conversation around “Wagile”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! Check it out… About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions.
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Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.
Mind the Product
APRIL 5, 2018
In this ProductTank San Francisco talk Alex Miller, one-time software engineer in the content understanding team at Yelp, gives us a case study of using machine learning (specifically deep learning) to provide a ranking system that surfaces the most beautiful photos of a business to the top of their page. Basic Photo Ranking. You may know of Yelp as a site where users post reviews of businesses.
Clever PM
APRIL 5, 2018
As Product Managers, we’re called on a lot to weigh in on questions, considerations, and issues related to our market, our customers, and our products. And we’re often pressured to provide opinions either with or without sufficient data to feel entirely comfortable about drawing conclusions that we know people will rely on and act on — […].
Ask Benny
MARCH 31, 2018
Embrace mentoring as a way of life. The Mentee In the new world where we all live in, you constantly need to grow and develop. You can achieve this by constantly reading, listening and learning. The world is constantly evolving and careers are rapidly changing. You no longer have the luxury to slowly develop your way into new areas. You need to rapidly learn.
The Product Guy
APRIL 6, 2018
How someone became a product manager is just one of those oft discussed and fascinating origin stories of many product people.
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Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.
Mind the Product
APRIL 4, 2018
Jim Kalbach is a respected author, speaker, and instructor in information architecture and UX strategy and currently Head of Customer Success at online whiteboard business Mural. His latest book, Mapping Experiences (O’Reilly, 2016), focuses on the role of visualizations in strategy and innovation and in this talk from ProductTank New York he discusses the roles and duties related to mapping experiences.
Userzoom
APRIL 6, 2018
When it comes to user research, you won’t get a more honest and unique insight then when observing and interviewing users in their own natural environment. But of course this comes with its own set of unknowns. It’s a cliché so overused that you be forgiven for not paying attention to it, but ‘expect the unexpected’ has to be at the forefront of any user researcher when they’re out in the field.
Daniel Elizalde IoT Blog
APRIL 2, 2018
Companies are embracing the promise of the Internet of Things for disruption and growth. They see it as an opportunity to leap-frog the competition and significantly grow their revenues. And yet, many companies are failing and growing disillusioned. So how can Product Leaders leverage IoT to discover opportunities that can take their company to the next […].
Pragmatic Marketing
APRIL 3, 2018
A cloud security vendor was losing customers, and wasn’t sure why. They came to us and requested a series of buyer interviews to try to figure out what was driving their high rate of customer churn. When we started talking to their customers, we realized that the signs of their unhappiness had been loud and clear for a while. One interviewee told us there was “no way” the company should have been surprised when they left, given the hours of phone calls on product problems.
Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)
Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.
Nir Eyal
APRIL 4, 2018
Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […] The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far.
Userzoom
APRIL 5, 2018
Graham Charlton gives the skinny on simplified navigation, brutalism, the death of flat design and more! Ecommerce is constantly evolving and from a UX perspective, I think we’ve generally been moving in a positive direction. Yes, there are still plenty of areas for improvement, but more online retailers now understand the importance of designing great user experiences , and the result is sites that are generally easier to use than they were five years ago.
The Product Coalition
APRIL 5, 2018
There’s just over one month to go until the new GDPR regulations go into effect in the EU. Per CNET, the GDPR is defined, as follows- The General Data Protection Regulation is a sweeping law that gives European citizens more control over their personal data and seeks to clarify rules and responsibilities for online services with European users. It replaces the EU’s previous directive governing data protection, passed in 1995, and makes some dramatic changes to existing conventions, including: Un
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