280 Group

FEBRUARY 23, 2021

What is product failure, anyway? Not all failures are catastrophic where the product is pulled from the market and the company goes out of business. Most are partial or soft failures. Failure is falling short of the strategic Objectives & Key Results (OKRs) metrics set for the product. Objectives can be multidimensional and go beyond financial goals for revenue and profit, such as establishing a new competitive advantage or providing a new upsell opportunity for another product.

Research Software 373

Research Software Reporting Tools User Testing Product Research 373

Product Management University

FEBRUARY 25, 2021

William Shakespeare once said, “The Eyes are the window to your soul.” Think of product management as the window to your organization’s soul. Everything about how your organization builds, markets, sells and onboards customers starts and ends with your products. As product management goes, so goes the rest of the organization. Here’s a stab at what many would consider the ideal product management discipline (B2B).

Product Management 208

Product Management Product Manager User Testing Management 208

Mind the Product

FEBRUARY 4, 2021

I see so much talk and confusion over what’s Lean and what’s Agile. The two terms can get used interchangeably, so much so that in some places they’re blended into one term, simply Lean-Agile (thanks again, SAFe ??). However in order to do our jobs effectively we need to be able to separate these two. [.]. Read More. The post You Can’t be Lean Unless You’re Agile appeared first on Mind the Product.

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Agile Development Product Management Product Manager 253

Intercom, Inc.

FEBRUARY 16, 2021

Originality is the holy grail of creativity. But does true originality exist in design or is it always influenced by what came before? Let’s be honest: creativity is a nebulous landscape. With the evolution of digital technologies, we’re now exposed to other people’s opinions, ideas, and work on an almost minute-by-minute basis. So whether its originality of thought or artistic brilliance, the sheer scale of visual and conceptual input we experience on a daily basis can blur the lines betw

User Testing 283

User Testing Feedback Software Research Software Customer Experience 283

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

Product Management

Alchemer Mobile

FEBRUARY 17, 2021

When brands listen to and act on the voice of the customer (often referred to as simply “VoC”), it can completely revolutionize the way their business operates. When you listen to your customers, you can make more informed product decisions, create a better mobile app experience, develop successful marketing campaigns, launch loyalty programs that actually retain customers, and much more.

Data Visualization 264

Data Visualization Customer Feedback Customer Experience User Testing 264

280 Group

FEBRUARY 9, 2021

To learn about this topic more in-depth, join our upcoming webinar on Thursday, February 18th, 2021: Fueling Your Product Strategy with Qualitative Research. Because interpreting qualitative data is time-consuming and subjective it is often underutilized or left behind altogether when building product strategy. You have been dutifully interviewing customers and observing focus groups, producing mountains of notes.

Data Visualization 207

Data Visualization Research Software User Testing Webinar 207

UserVoice

FEBRUARY 23, 2021

While there are many reasons to unite your product and engineering teams, shipping better software faster is among the most compelling of the bunch. At UserVoice, we found that the separation of our product and engineering teams led to finger-pointing. Engineers would grumble “I don’t understand why we’re building this, it doesn’t make sense,” while the product managers would see what the.

Engineering 188

Engineering Product Management Product Manager Management 188

Mind the Product

FEBRUARY 9, 2021

Chances are you’re already measuring your product adoption in one way or another. It may be daily or monthly active users, or something more specific for your type of product. After speaking with many SaaS companies we found out that usually when it comes to adoption, many teams don’t take it further than setting up [.]. Read More. The post Why You Should Have a Customer-Centric Goal for Product Adoption appeared first on Mind the Product.

Product Strategy 227

Product Strategy Strategy 227

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Our recent report showed that while 73% of support leaders say customer expectations are increasing, only 42% of them believe that they’re actually meeting those expectations. That’s a significant gap between expectations and reality – and one that it’s all too easy for your support team to fall into.

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

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Alchemer Mobile

FEBRUARY 18, 2021

While travel looks like it will remain relatively unpopular in the first half of 2021 due to COVID concerns, travel brands are gearing up for a surge of travelers in the second half of the year. We hesitate to say anything such as, “Things will likely be back to normal,” because things never will truly go back to “normal.” The phrase “new normal” is overused, but it’s honest.

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Travel Feedback Software User Testing Strategy 230

The Product Coalition

FEBRUARY 14, 2021

Breaking into Product Management is not easy. The competition is high, and most roles require you to have 2–3 years of experience before… Continue reading on Product Coalition ».

Product Management 193

Product Management Product Manager Management Management 193

280 Group

FEBRUARY 22, 2021

This month, we presented the webinar, Fueling Your Product Strategy with Qualitative Research. You can view the accompanying blog post as a primer to learn about how you can better extract insights from your research. We received so many great questions on the topic and have included answers to the top questions down below. Thank you all for engaging in our webinar!

User Testing 287

User Testing Research Software Product Research Customer Feedback 287

UserVoice

FEBRUARY 10, 2021

What would you say if I told you that your product backlog is hindering your product and engineering teams from building the software your customers actually want? What if I said that by eliminating your backlog entirely and beginning each development cycle with a blank page you will reap tremendous benefits? It turns out, the majority of the time and energy spent in your backlog is wasteful and a.

Engineering 188

Engineering Customer Experience Development Product Management 188

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Mind the Product

FEBRUARY 1, 2021

In this talk to ProductTank Cardiff product management coach and one-time Google product manager Itamar Gilad looks at how to deal with uncertainty through lean product management. Itamar starts with a story from his former company Google and how it has dealt with social networking over the years. Google had a social networking service called [.]. Read More.

Product Management 221

Product Management Product Manager Management Management 221

Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. At least, that’s Annette Franz ‘ s two cents on the matter. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. With three decades of experience under her belt, she has learned a thing or two about helping companies build customer-centric businesses.

Customer Experience 211

Customer Experience User Friction User Testing Customer Feedback 211

Product Management University

FEBRUARY 12, 2021

SWOT analysis is far from a new concept, especially for individual products. In B2B though, assessing your product portfolio’s S trengths, W eaknesses, O pportunities and T hreats should be an annual ritual. Why? It offers a macro view of your portfolio’s performance and provides valuable insights that drive your go-to-market strategy and ultimately impacts your product, marketing and sales investment priorities.

Data Visualization 147

Data Visualization B2B Customer Experience Customer Feedback 147

The Product Coalition

FEBRUARY 9, 2021

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 to 1). Putting together the list was harder than I thought. I wanted to keep the list short and focused enough that it was digestible and usable as fast as possible, also broad enough to cover the key ideas the tea

Books 185

Books User Testing Product Research Inbound 185

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280 Group

FEBRUARY 23, 2021

The following insights have been drawn from the McKinsey & Company report: Beyond hiring: How companies are reskilling to address talent gaps , 2020. Rapid market and technology changes are driving companies to seek increased product innovation and operational effectiveness to keep up with the pace of change. A recent report from McKinsey & Company highlights the importance and value of reskilling staff across many roles in meeting these and other challenges, including staff in product

Reporting Tools 194

Reporting Tools Customer Experience Technology Marketing 194

Mixpanel

FEBRUARY 10, 2021

Why do smart product teams often build products with mediocre or no impact? Often, the answer is found in the discipline with which a product team measures the product. . Choosing your metrics: metrics categories. When selecting your metrics, you’ll want to consider a few different categories. These categories cover multiple granularities and perspectives that will help you make rigorous product decisions.

Data Visualization 145

Data Visualization Systems Review Customer Experience Reporting Tools 145

Mind the Product

FEBRUARY 10, 2021

Goals are important. They can give us a sense of purpose and direction. They aid us in prioritizing where we spend our time. They can empower teams and individuals. They can align us to achieve our most ambitious dreams. Goals can also divide us, be divisive and see people incentivized with conflicting goals and self-serving with individuals fighting [.].

Product Strategy 218

Product Strategy Strategy 218

First Round Review

FEBRUARY 23, 2021

Therapist Jessmina Archbold (publicly known as Minaa B.) shares her detailed guide to deeper self-care work, pushing back against common myths, offering up tactical advice and making the case for focusing on boundaries.

145

145

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Data Visualization

Strategyzer

FEBRUARY 10, 2021

2020 has been an incredibly disruptive year for the restaurant industry with losses of over $240B in the US market alone. Supply chains have been cut, the way people consume and order food has been turned upside down by the pandemic. These constraints also represent an opportunity for businesses to rethink how customers engage, how to mobilize people and resources to achieve faster results and how to leverage new technologies to their advantage.

Technology 144

Technology Marketing Strategy 144

The Product Coalition

FEBRUARY 15, 2021

The health and wellness industry has surpassed the $5 trillion mark. The spending in the wellness category will continue to grow given the rising popularity of the trend among the millennials. Calm was featured as the #1 meditation app in the world and Apple’s app of the year in 2017. The calm app promises to help users sleep better, boost confidence and reduce stress and anxiety.

Customer Experience 176

Customer Experience Vision Branding Marketing 176

Andrew Chen

FEBRUARY 4, 2021

Above: One of the final book cover designs I’m considering! Dear readers, So, you may have noticed that I’ve been away from writing for a bit. Actually for almost a full year. But I have an excuse! After nearly three years and many late nights and long weekends, I have an announcement. My first book is dropping in late 2021, called THE COLD START PROBLEM, published by Harper Business.

Books 142

Books Research Software Framework Definition 142

UserInterviews

FEBRUARY 9, 2021

The third annual State of User Research report uncovers trends in UXR methods, tools, salaries, and remote work. Includes data from 525 user researchers in 44 countries.

Data Visualization 145

Data Visualization User Testing Reporting Tools Research Software 145

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

Data Visualization

Mind the Product

FEBRUARY 16, 2021

There are some questions about the practice of “ethical product development” that I’m asked all the time from folks actively working on products. For example, how do you define an “ethical” product? Or who should lead ethical product development? And, can you really make a difference from inside an organisation? Below, I answer the eight [.]. Read More.

Development 209

Development 209

First Round Review

FEBRUARY 11, 2021

Former Amazon execs Colin Bryar and Bill Carr helped build the "invention machine" that enabled the company to successfully launch everything from AWS to the Kindle. Here, they share granular advice and concrete takeaways for startups looking to alter their own trajectories.

Startups 143

Startups 143

Product Innovation Educators

FEBRUARY 8, 2021

Secrets for working with customers to create products they will love. This podcast is getting a new name to better reflect our objective here—helping product managers become product masters. That new name is Product Masters Now. You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now.

Customer Feedback 134

Customer Feedback Customer Experience Product Management Product Manager 134